Mortgage
Marketing to Real Estate Professionals – What do you think of those
recipe cards?
By JC
Kiadii, Internet Marketing for
Mortgage
Professionals
I was talking recently to a prospect
future client (a mortgage loan originator), who mentioned he hasn’t
been able to market at all recently because he’s been too busy working.
He mentioned that his real estate contacts loved receiving the monthly
recipe cards he sent as part of his marketing strategy.
I am not sure about the effectiveness of the recipe cards
as a way for Mortgage professionals to keep in touch with their real
estate contacts. On the plus side, at least the cards keep your contact
information in front of their eyes. On the minus side, while recipe
cards have worked in the “go go” days of housing industry, real estate
professionals may be looking for information to help them get deals
done.
So, rather than assume, I thought I would ask the members of Active
Rain. Do you like the recipe cards? If not, would
you rather receive information about:
- Changes in the mortgage market that
may affect your ability to close deals. - New or little known lending programs
to help your “marginal” buyers? - Marketing Tips to help your grow your
business. - Other? _____________________________
I (and my clients) thank you in
advance for your input.
So?
Do you appreciate those recipe cards? If not, what kind of content would
you like to receive from your
favorite mortgage professional?
http://www.twitter.com/mortgageva
Don’t
miss the next post – Subscribe
to this blog
and get updates in your email.
JC
Kiadii, Mortgage Internet Marketing
Services . 770-469-7385. Are
you reaching out to the 87% of
new buyers who start their search online?
Our team provides results-driven
mortgage Internet marketing services.
Visit our website and sign up
for the More Closings
email newsletter to receive the report 6
Steps to More Referrals.
Loading tweets...